
Setting a Benchmark in Digital Transformation, Forging a High-Level Talent Training Model
As an authoritative teaching resource platform for professional international business education nationwide, the National Demonstration Teaching Case Library adopts rigorous review standards. Selected cases must serve as industry benchmarks featuring industrial breakthroughs, teaching adaptability and forward-looking industry insights. Incorporated cases are available for teaching use by relevant universities across the country, carrying significant demonstration value and promotion significance. The inclusion of NEWEVER Group’s customs digital transformation practice marks high recognition from the education sector for the Group’s digital transformation achievements, establishing its practices as a key teaching resource for cultivating high-level international business talents.
The case fully reproduces the entire process of NEWEVER Group’s customs digital transformation. It systematically presents the strategic positioning, core technology selection, process restructuring and implementation, as well as upgraded risk prevention and control, demonstrating the innovative thinking and practical methodologies adopted at every key transformation stage.
Supported by the Group’s management committee, the high-quality case was developed with both authenticity and educational value in mind. Starting from August 2025, NEWEVER Group broke conventional industrial boundaries by fully opening its core operational scenarios. A professional team covering customs services and information technology was set up to conduct in-depth collaborative research with teachers and students from Guangdong University of Finance. The team provided comprehensive authentic operational data, core process documents and in-depth professional interpretations, laying a solid and practical foundation for case development.
Empowering Industrial Upgrade through Technology | Wucainiao Brand Officially Launched
With over three decades of dedication to the international logistics industry, NEWEVER Group has built core competitiveness through full-spectrum service capabilities. With profound insight into industry pain points, the Group took the lead in advancing customs digital transformation, assembling top-tier R&D technicians and senior customs experts to build an industry-leading smart customs service platform.
The platform realizes the full integration and coordinated operation of logistics, information, capital and customer flows, effectively resolving the long-standing industry pain points of cumbersome traditional customs procedures, low efficiency and high operational risks. At present, the Group’s customs management center handles over 8 million customs declaration entries annually. Empowered by prestigious qualifications including dual AEO Advanced Certification, the Group’s customs clearance efficiency is 40% higher than the industry average, with a compliance risk control accuracy rate of 99.7%, setting dual leading benchmarks for the industry and becoming a exemplary model in customs digitalization.
NEWEVER Group’s digital layout extends far beyond customs services. In 2025, marking the 30th anniversary of the Group’s founding, its logistics technology brand Wucainiao was officially launched, initiating a virtuous cycle where technology empowers the real economy and industrial practices fuel technological innovation.

Backed by its technical accumulation and innovative achievements in logistics digitalization, Wucainiao holds the National High-Tech Enterprise Certification. Its core technology R&D capabilities and technological achievement transformation efficiency have been professionally assessed and recognized by authoritative institutions, establishing the brand as a benchmark in the logistics technology sector with outstanding practical implementation and technological innovation strengths. Focusing on logistics system development, software programming and technical services, Wucainiao provides professional technological solutions for logistics enterprises and is steadily advancing independent market-oriented operations.
To date, Wucainiao has built a comprehensive digital system matrix covering full-scenario business operations and corporate management:
Business SystemsBusiness-finance integration system, smart customs clearance system, cross-border e-commerce logistics system, transportation management system, air freight booking and operation system, etc.
Management SystemsWarehouse management system, OA office system, financial management system, etc.

From a trailblazer in customs digitalization and an enabler of full-link logistics technology to a promoter of industry-education integration, outstanding corporate practices are no longer confined to closed internal development, but serve as shared resources to nurture the future of the education industry.
Moving forward, NEWEVER Group will continue to take technological innovation as its core driver. Leveraging the R&D strengths of its national high-tech brand Wucainiao, the Group will continuously iterate full-link digital solutions and lead industry standards, advancing from specialized customs scenarios to a comprehensive logistics ecosystem, and from self-upgrading to empowering the entire industry. As an industry leader, NEWEVER Group will further deepen strategic cooperation with universities and research institutions with an open mindset, share forward-looking insights and practical experience, and transform more benchmark industrial practices into high-quality teaching resources. It will strive to cultivate more interdisciplinary business talents with solid theoretical foundation and practical capabilities for the industry.